Last Updated: May 1, 2012
YOUR PRIVACY IS A PRIORITY
YOUR VISITATION, USE AND/OR REGISTRATION ON THIS SITE MEANS THAT YOU ACCEPT THE PRACTICES SET FORTH IN THIS POLICY. WE RESERVE THE RIGHT TO MAKE CHANGES TO THE POLICY AT ANY TIME. YOUR CONTINUED USE INDICATES YOUR AGREEMENT TO THE CHANGES. IT IS YOUR SOLE RESPONSIBILITY TO CHECK BACK REGULARLY FOR UPDATES TO THIS POLICY.
INFORMATION THAT WE COLLECT
We collect two categories of information from you. The first type is personal information that you actively choose to disclose (“Active Information”) and the second type is anonymous aggregate information collected in a manner not visible to you or others visiting our Site (“Passive Information”).
Examples of personally identifiable data that you may provide to us include your name, address, and email address. In providing Active Information, you consent and agree that you may be contacted with information related to your inquiry and/or information regarding our or third parties’ products and services. If you provide personally identifiable data to us, you may later elect to have that information deleted from our files, or kept from being used for purposes other than for the service requested, by following the opt-out procedures set forth below.
We collect Passive Information related to your activity on our Site. Whether or not you register on the Site, we record information relating to your use of the Site, such as the information you click on, your browser type, IP address, referring URL, and timestamp information. If you are logged in, we may associate this information with your account. We use this type of information to administer the Site and provide the highest possible level of service to you. We may also use this information in the aggregate to perform statistical analyses of User behavior and characteristics in order to measure interest in and use of the various areas of the Site. You cannot be identified from this aggregate information.
HOW COLLECTED INFORMATION IS USED
The Passive Information that GoldBullion Exchange collects is used for marketing and sales efforts to better target advertisements and other content in an effort to create a more personally relevant experience. The information is also used to predict responses to advertisements, and to help determine which ads, if any, perform best and which content is most appropriate for different individuals.
If you elect to provide GoldBullion Exchange with Active Information, we may utilize such information for marketing purposes, and this use may result in follow-up communications from GoldBullion Exchange. In addition, that information may be combined with information collected from other sources to assist with targeting ads to your preferences and behaviors, and for other GoldBullion Exchange sales and marketing efforts.
SECURING ACTIVE AND PASSIVE INFORMATION
We take reasonable efforts to secure your personal information. Efforts we may take to ensure security include but are not limited to monitoring of our network and data for intrusions. We also use industry-accepted standards to protect your information, including SSL encryption when transmitting sensitive information. We have implemented certain physical, encrypted, electronic, and managerial procedures to safeguard and secure the information we collect. Communications you may have with us via email or mail may not be secure unless we advise you that security measures are in place prior to your sending information. Therefore, if you choose to communicate with us through these means, you are assuming the risk of doing so and we request that you do not send or post sensitive information through these means. You hereby acknowledge that GoldBullion Exchange is not responsible for any intercepted information sent via the Internet, and you hereby release us from any and all claims arising out of or related to the use of intercepted information in any unauthorized manner.
To the extent that you do provide us with personally identifiable information, GoldBullion Exchange strives to maintain the accuracy of this information. Where we collect personally identifiable information from you on the Internet, our goal is to provide a means to contact us should you need to update or correct that information. If for any reason those means are unavailable or inaccessible through the My Account link on the Site, you may send updates and corrections about your personally identifiable information to email@example.com and we will make reasonable efforts to incorporate the changes in the information that we hold as soon as practicable.
THIRD PARTY ADVERTISING
GoldBullion Exchange may contain links to third party Web sites to which we have no affiliation. Except as set forth herein, we do not share your personal information with those third parties, and are not responsible for their privacy practices. We suggest you read the privacy policies on all such third party Web sites.
ADDITIONAL SHARING OF INFORMATION
YOUR CALIFORNIA PRIVACY RIGHTS
California has passed legislation requiring certain specific disclosures be made available to California residents who use the Internet and provide information that may be used for marketing purposes. That legislation requires any business that discloses a customer’s personal information (as defined by the act) to any third party for direct marketing purposes to provide the customer a method for obtaining the names, addresses and certain other specified details of anyone who might have received that personal information.
If you are a California resident you may request this information from GoldBullion Exchange or any of its affiliates by writing to us via email at firstname.lastname@example.org or you may send us correspondence at the following address: GoldBullion Exchange 9107 Wilshire Blvd., Ste 450, Beverly Hills, California 90210, Attn: Privacy. GoldBullion Exchange shall not be obligated to respond to more than one such request from a customer per calendar year.
In compliance with the Children’s Online Privacy Protection Act (COPPA), GoldBullion Exchange is not designed to attract children. Accordingly, we do not intend to collect personally identifiable information from anyone we know to be under 13 years of age.
REFER A FRIEND
GoldBullion Exchange may offer you the opportunity to notify a friend of an offer or information promoted on the Site. If you choose to use our referral service to tell a friend about GoldBullion Exchange, we will ask you for your friend’s personally identifiable information, including name and email address. We will automatically send your friend a one-time email inviting him or her to visit the Site. GoldBullion Exchange stores this information for the sole purpose of sending this one-time email and tracking the success of our referral program.
Your friend may contact us at email@example.com to request that we remove this information from our database. Our one-time email to your friend will inform him or her of this fact.
Protecting your privacy online is an evolving area, and GoldBullion Exchange is constantly changing to meet these demands.
CONTACT US & OPTING-OUT
9107 Wilshire Blvd., Ste 450
Beverly Hills, California 90210